#019 Our 12 Must Dos to Build a Successful Creative Business
Building a Successful and Sustainable Creative Business
In Episode 19, Keith and Melissa, experienced photography business owners, offer invaluable insights on establishing a prosperous business by creating a solid foundation and maintaining consistent client relationships.
They discuss the necessity of professionalizing your enterprise through clear policies, consistent pricing, and good bookkeeping. Key advice includes avoiding sliding scale pricing, valuing your work to prevent burnout, planning for financial variability, and treating your small business with the seriousness it deserves.
They also emphasize the importance of delivering on promises and engaging with top clients to build lasting relationships. The ultimate goal is to help wedding industry creatives achieve prosperity and sustainable success.
00:00 Building a Business on Repeat Performance
00:17 Introduction and Rebranding Announcement
00:41 Creating a Solid Foundation for Your Business
00:50 Mission to Help Wedding Industry Creatives
01:08 The Importance of Professionalizing Your Business
03:15 Valuing Yourself and Setting Boundaries
04:32 Consistency in Pricing and Policies
05:32 Planning and Preparing for Business Success
07:12 Planning for Lean Months
07:38 Setting Boundaries and Saying No
08:15 Valuing Your Business and Yourself
09:35 Building Client Relationships
10:37 The Power of Referrals
12:51 Actionable Steps for Success
13:59 Conclusion and Final Thoughts
